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Strawberry is fundamental crop for Mediterranean countries, the fruits have unique flavour and precious nutritional properties and their economic value is extremely high. Growing healthy strawberry using sustainable protection solutions that preserve the fruits quality and yield and respect human health and environment is a challenging task. In this project complementary expertise of researchers from academic institution and private companies from Italy, Spain, France, Turkey, Israel and Morocco are joined in the effort to develop innovative tools, protocols and strategies suited to completely revise the pest control protocols in view of innovative concept of protection management where conventional instruments (e.g. traditional breeding programs made with local germplasm) are integrated with OGM-free modern biotech technologies effective against the most aggressive pathogens and adaptable to new phytosanitary emergences. The economic sustainability of the developed solution and their social acceptability across the Mediterranean countries will be evaluated to obtain realistic measure of the potential application of the new strategies. Large effort will be dedicated to disseminate results in different farming and industrial context and to share the newly achieved knowledge through the strawberry research network.